Choose to study Marketing – a field of study that develops sustainably along with the period of industrialization

During the period of industrialization and industrial modernization 4.0, consumer tastes tend to change very quickly and continuously. Therefore, Marketing is a very dynamic profession and must always have changes and improvements to suit the different needs of consumers.

What do you learn when studying Marketing? Where should I study Marketing? Let’s find out through this article!

1. Why is Marketing important in business operations?

Marketing is an indispensable part of business activities to optimize sales. The goal is to create value for customers and businesses through relationships, compelling products, and marketing strategies. Professionals need skills in market research, creative advertising, project management, and communication. Marketing affects brand image and contributes to increased business sales.

2. Tell you the information you need to learn about Marketing

At the Hoa Sen – De Montfort program, students studying Marketing will ensure they learn the following knowledge:

• Master Marketing knowledge, the connection between Marketing knowledge and apply it fluently in practical work;
• Able to identify the impacts of organizational, political, social, technological, and cultural ethical aspects in the Marketing environment;
• Ability to negotiate issues related to management of Marketing activities in complex industry, business, social and global contexts;
• Ability to select and apply appropriate methods and techniques to develop data-driven solutions to today’s Marketing challenges;
• Ability to apply knowledge about customers, markets, brands, market research and market strategies to propose, verify and implement effective Marketing solutions;
• Can improve and apply values, skills, knowledge and ways of coping at work to contribute to the development of a just, peaceful and sustainable world.

3. Top 3 reasons you should study Marketing

3.1 Diverse study options

Because Marketing is a popular field of study, almost every university, college, and vocational center has training programs for this field. Students can easily choose the environment that suits their conditions.

3.2 Open career opportunities

Marketing is an important activity that brings profit in business activities, so companies and businesses need to have this department in their operating system. In addition, with marketing knowledge, students can take on side jobs or learn more knowledge about business administration to start a business.

3.3 Marketing can be done in many fields

This is a very special profession that can be done in all fields: from health, entertainment, beauty, education, etc. Marketing graduates can choose their favorite field to work in. .

4. Career opportunities in Marketing for students and recent graduates

Below are some positions related to the Marketing industry:

• Content writer: In charge of business content from web articles, email content, fanpage content, company profiles, video scripts,…
• Sale: Find customers and convince them to use the company’s products.
• Video Editor: In charge of filming and editing clips for businesses. For this position, you need to have additional video recording skills.
• Event Planner (Event organizer).
• Brand Manager: Manage all Marketing activities of a brand.
• Public Relations Manager (Public Relations Manager).
• Marketing Data Analyst
• Start a business: Use marketing knowledge to start and manage your own business.

5. What skills do students studying Marketing need to have to be successful?

Marketing graduates need to have the following qualities to be successful:

• Dynamic and Enthusiastic: This helps create creative strategies and advertising solutions, making the brand closer to customers.
• Acumen and Understand the Market: Acumen helps understand customer behavior and find strategies suitable for each target audience.
• Khả Năng GCommunication Ability: Essential to convey information through language and images, adjusting attitudes to suit each audience.
• Thinking and Creativity: Continuous creativity is important to meet market needs and attract customers.
• Desire to Learn: Knowledge about culture, economics, and society will help improve the quality of work, requiring a desire to learn and constantly improve knowledge.
• Teamwork: Effective marketing requires cooperation between many different departments. Teamwork spirit is key.

6. Why should you choose to study Marketing at Hoa Sen – De Montfort Program?

• Receive a UK University degree, with global value
• The study time is shortened to only 3-3.5 years
• Save 80% of costs when studying in the UK
• Modern learning facility in the center of District 1

7. Admissions method

Currently, the Hoa Sen – De Montfort Program is opening admission in the following forms:

1. Admission method based on the results of the 2024 National High School Exam

2. Admission method based on high school transcripts

3. Admission method based on the results of the competency assessment exam for Hanoi National University and Ho Chi Minh City National University 2024

| See more Admission Notice for Lotus Program – De Montfort – 2024

In addition, the program has scholarships of up to 100% for students with good academic achievements. Contact us now for more information!

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CONSULTATION CONTACT: Lotus Program – De Montfort – International Training Institute

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